Coca-Cola is the worlds most easily recognisable brand, and has now become synonymous with football across the world.
For the European championships taking place in2016, a refresh of an existing successful marketing campaign was needed. The match planner allows families to plan an event around a particular match, with recipes and promotional offers for specific supermarket chains being delivered to the user in a fully responsive website.
A refreshed branding campaign had been created, and the digital design was based around the use of the “spark”. I created a series of interlocking modules that could be removed or added, based on sponsorship tie-ins depending on what the different markets Coca-Cola operates in required.